Uncle nearest whiskey nyc8/8/2023 ![]() ![]() Clue by clue, historical document by historical document, and person by person as she reached out to living descendants of Green and those people who could share information about the history. The story remained largely untold.Īfter reading Risen’s article, Weaver was so inspired she decided to develop both a book and a movie, but that had to start with uncovering the history. It could have been simply lack of a clear vision as to how to incorporate that story into their brand. We’ll never know the company’s true intent at the time, but the reality of the situation was there wasn’t a lot of information readily available to piece together the history, or at least it seems that effort had never been made by the company. Many wondered if they intentionally sought to discredit Green by remaining quiet and whitewashing him from their version of the history. The article is attributed to inspiring Weaver’s research, but It also inspired questions about Brown-Forman’s integrity, the company that owns Jack Daniel’s. Nearest Green (legal name Nathan Green, but no one including his family and friends, ever called him by his legal name his name has been misspelled by some as "Nearis" was, it turns out, a black slave who taught Jack Daniel how to distill.Ī June 2016 New York Times article by Clay Risen is the first time many heard this story, at least what was known about it at the time. That history, which was not well understood or well known until recently but was also not necessarily a secret, involved another man. And while many of us might think of their staple product as mass-produced low proof whiskey, the truth is there is a quite a bit of history behind the brand. Founded in the 1875, Jack Daniel’s has become the top selling American Whiskey in the world. And so the amount of time, the amount of money, good lord the amount of money, that we have put in to make sure our whiskey was truly premium, and to make sure it really honored not only Nearest, but honored his family members that are still alive.” Before we ever launched the brand more than 2,500 hours had gone into researching the story of Nearest Green.” Weaver goes on to say, “So then we had this great story, and it became a challenge to make sure that our whiskey exceeded, or at least matched the story. According to Weaver, “It is usually the case these days where a brand will source the whiskey.then after they have that they say let’s come up with a brand.where we were the exact opposite. Instead, the history came first, and the whiskey is being built around it. In this case it’s not about taking a few pieces from the history books and inserting them into the brand’s marketing. Master Blend’s fifth edition marks the first whiskey released by the distillery that’s 100-percent distilled, aged and bottled by Uncle Nearest.Īnd we were excited to try this! We visited the Nearest Green Distillery the day before it opened to the public in 2019, though barrels had already been laid down two years earlier.Uncle Nearest 1856 is a storied brand, but not what you might be thinking. Why we’re drinking this: As much as we’ve liked Uncle Nearest’s first releases, they were all sourced product. It’s also the best-selling African-American owned and founded spirits brand ever.Īnd, as we’ve said repeatedly, Fawn Weaver’s brand honors one of the most important people in American whiskey history - Nathan “Nearest” Green, a 19th-century slave who helped teach his friend Jack Daniels about whiskey. That’s an incredible accomplishment for a company that only launched in 2017. Where it’s from: Uncle Nearest, based in Shelbyville, Tennessee, has been the most-awarded whiskey brand of the past three years (it took home just under 200 honors in 2021, according to a press release). What we’re drinking: Master Blend Edition Batch 005 from Uncle Nearest Premium Whiskey ![]()
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